Bringing in more money, landing bigger clients, and raising your rates is the sexy part of the equation. Keeping an eye on cash flow and counting your pennies to save money is…not as sexy.
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I know that there’s a question you’re too shy (or polite) to ask me. It’s ok. You’re not the first – and won’t be the last.
And since this game of chicken we have going on isn’t working for either of us, I’m going to swerve first, and answer that question.
Ready? Here we go…
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